The War on Truth
The ending to an "awful" article that, unknowingly, became the introduction to the story I was meant to tell
“I hope this Substack finds you well.”
I have been on the fence whether or not I wanted to end up here. But life has a funny way of forcing you into something before you believe you’re ready.
While I finish setting up my profile, I figured I’d kick off this chaotic new chapter by dropping the final paragraph from that “awful” piece— the one getting more airtime than it ever deserved. I already was starting to resent “the piece.” But now I hate it.
What started as an honest take on independent media in this twisted political timeline somehow unraveled a team that once claimed to be fighting the same fight.
“Truth” Being Weaponized by Independent Media
We need to start questioning everyone with an “independent” platform.
The thought leaders we once admired—the ones who exposed the matrix, called out corruption, and vowed to shine light in the darkness—are slowly becoming part of the same machine they warned us about. They are no longer revealing the evil; they are concealing it.
But I’m not here to tell you who to trust. I’m just here to remind you how easily trust is weaponized.
They taught you to distrust the machine, to reject corporate influence, to believe that independent voices were your last refuge for truth. But power doesn’t disappear—it only changes hands. And now, independent media is no longer the resistance, truth is no longer a pursuit—it’s a product. A carefully curated illusion, sold to an audience convinced they are awake while being led deeper into manipulation.
The same voices who told you to question everything don’t want you asking who funds them, who protects them, who profits from your blind allegiance.
Because the real question isn’t who’s lying—it’s who benefits from what you believe.
You think you’ve escaped the propaganda. But you haven’t. You’ve just traded one master for another. They taught you to doubt one system while embracing another.
And the scariest lies? They aren’t the ones you resist.
They’re the ones you choose to believe.
The ones you’d die to defend.
The stories you swear are your own.
Hindsight truly is 20/20. Maybe this story was meant for me all along.
A few months ago, I thought about launching my own media company.
I made a deck that I’d like to share with you:
& NOW LET’S ADD
…DUMB SHIT “JOURNALISTS” ARE DOING.
I had a few show ideas in the vault, including one called ALLEGEDLY (ignore the cheesy drop-shadow font—visuals aren’t my strong suit, but dw we’ll get there).
Yesterday, I added “TOO CONSPIRATORIAL” to the vault.
The day I saw coming finally came—and it forced my hand.
Turns out, I needed a little crisis to hit “publish.” Otherwise, Allegedly was on track for a 2067 debut.
I’m nervous. I’m thrilled. Mostly, I feel freeeeeeeee. Because if there’s one thing I’ve learned about myself the last couple years, it’s those famous last words: I can’t be managed.
It feels like the time I burnt myself with a sparkler on the Fourth of July. It burnt, but left a scar that lasted forever- impossible to be covered by even a spray tan.
But that’s what we want here. Imperfections. Honesty. Transparency. For now, I can give that to you. Enjoy the messy beginning. The beauty before the branding. Before the outside polish dulls the soul. Enjoy this mess while it’s still mine. Before I’m handled. Before I’m compromised.
Yeah! LOVE THIS! Add GenX to your audience! Looking forward to the ride! *hands up* Weeeeeeeeee!
You won't be compromised Emilie! It's difficult for a lot of ppl when they get a huge following. Power corrupts no doubt. Just do you. The dust will settle soon. Xo